You should have the freshest treats available.

Gourmet Biscuits Made Today. No Kidding.

Get No Potato Grain Free in Chicken, Oceanfish or Rabbit

No Potatoes? No Problem.

Select the frequency we make customized pet food for you.

Set It and Forget It. Customized Convenience.

Our own technology and process to customize food for your pet

Nobody Makes It Like This

You should have the freshest treats available.

Gourmet Biscuits Made Today. No Kidding.

Get No Potato Grain Free in Chicken, Oceanfish or Rabbit

No Potatoes? No Problem.

Select the frequency we make customized pet food for you.

Set It and Forget It. Customized Convenience.

Our own technology and process to customize food for your pet

Nobody Makes It Like This

Featured Products

It’s time to get to know the outdoors

Made your way, because it's their way.

There has never been a pet food that gives you the power to customize your pet's food based on their own unique dietary needs....until now.

It’s time to get to know the outdoors
It’s time to get to know the outdoors
Activa Custom Pet Food

The secret to healthy, happy pets

Learn More
Activa Custom Pet Food
Activa Custom Pet Food

Activa Custom truly delivers the food's nutritional value, freshness and taste.

It makes the food just right for your pet.

Only the best

The Process

Proteins

Proteins

Each formula has a variety of premium proteins available

Enrichments

Enrichments

Add supplements to improve or maintain overall health

Oils

Oils

Select fresh oils for increased palatability and health benefits

Flavor

Flavor

Include the right flavor for your pet

Learn More

The Reviews

My four dogs have never had better check ups from the vet and the food is all that we have changed!  We do the Grain Free with the supplements

John R.

Best and only place to create your pet's food based on its dietary needs.

Jennifer L.

I was elated when my granddaughter introduced my dog to a food that completely stopped my dog's itching and he loves it!  No more allergy meds, period.

Lilly A.

Activa Custom Pet Food really made my pet's thrive and helped relieve them of their seasonal allergies!

Rene R.
See All Reviews
Backpacking trip

The world's first 100% customizable pet food.

Our Story

From the Blog

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