We think of our pets as family and want only the best for them. Over time we found it difficult to find food with a premium level of nutrition to provide to our pets. In 2001 in Texas, we continued to follow our commitment to pet nutrition and developed the food that would eventually become Activa. Today, you can find Activa in a variety of formulas, led with proteins developed in small batches so you can also provide Unparalleled Pet Nutrition to your family.